Privacy policy

Last updated: August 23, 2026

Your privacy matters to us.

This Privacy Policy explains how VELE collects, uses, stores and shares personal information when you visit velewellness.com, make a purchase, create an account, contact us, subscribe to communications or otherwise interact with us.

1. Information We May Collect

Depending on how you interact with VELE, we may collect information including:

  • Name
  • Email address
  • Phone number
  • Shipping and billing address
  • Order and purchase information
  • Account information
  • Return, refund and exchange information
  • Communications with customer service
  • Marketing preferences
  • Device and browser information
  • IP address and online identifiers
  • Website activity and interaction information
  • Cookie and similar technology information

Payment information may be processed directly by our payment providers. VELE may not receive or store your complete payment-card information.

2. How We Collect Information

Information may be collected:

  • Directly from you
  • Automatically when you use the Site
  • Through cookies and similar technologies
  • From Shopify and other service providers used to operate the store
  • From other sources where permitted by law

3. Why We Use Your Information

We may process personal information in order to:

  • Process and fulfill orders
  • Process payments
  • Arrange delivery
  • Send order and shipping updates
  • Handle returns, exchanges, cancellations and refunds
  • Provide customer service
  • Maintain customer accounts
  • Prevent fraud and protect the security of the Site
  • Operate and improve the Site
  • Understand Site performance and customer interactions
  • Maintain business and accounting records
  • Comply with legal and regulatory obligations
  • Send marketing communications where permitted by law
  • Measure and improve marketing activities where applicable and permitted

We will not intentionally use personal information for a purpose incompatible with the purpose for which it was collected except where permitted by applicable law.

4. Shopify

Our online store is powered by Shopify.

Shopify provides the e-commerce infrastructure that allows us to operate the Site and process orders.

Information may therefore be processed by Shopify as necessary to provide its services.

Shopify's own handling of personal information may also be governed by its applicable privacy documentation.

5. Service Providers

We may use third parties to help operate VELE, including providers of:

  • Payment processing
  • Delivery and logistics
  • Website infrastructure
  • Email and customer communications
  • Customer support
  • Analytics
  • Fraud prevention and security
  • Marketing and advertising
  • Other Shopify applications and integrations

We may provide these parties with information where reasonably necessary for them to perform their services.

6. International Processing

Some of the technology and service providers used by VELE may process or store information outside Israel.

Where applicable, transfers and processing of personal information will be handled in accordance with applicable legal requirements.

7. Cookies & Similar Technologies

VELE may use cookies and similar technologies to:

  • Enable essential Site functions
  • Maintain your shopping session
  • Remember preferences
  • Understand Site usage
  • Measure performance
  • Improve the customer experience
  • Support analytics and, where applicable and permitted, advertising

The technologies used may change depending on the Shopify services and applications enabled on the Site.

Where required by applicable law, appropriate choices regarding non-essential technologies will be provided.

8. Marketing Communications

Where permitted by law, VELE may send marketing communications to customers and subscribers who have provided any consent required by law or where another lawful basis applies.

You can unsubscribe from marketing emails using the unsubscribe link included in the message or by contacting us.

Even if you unsubscribe from marketing, we may continue to send transactional messages necessary to manage your orders or account.

9. Sharing Information

We may share personal information where reasonably necessary with service providers involved in operating VELE.

We may also disclose information where required to:

  • Comply with applicable law or legal process
  • Respond to a lawful request from an authority
  • Protect our rights, customers or business
  • Detect or prevent fraud or security incidents

We do not sell personal information merely in exchange for monetary payment.

10. Data Retention

We retain personal information for as long as reasonably necessary for the purposes for which it was collected and to satisfy applicable legal, tax, accounting, fraud-prevention and business-record requirements.

Different categories of information may be retained for different periods.

11. Data Security

We use reasonable organizational and technical measures intended to protect personal information against unauthorized access, loss, misuse or disclosure.

However, no online service or electronic storage system can guarantee absolute security.

12. Your Privacy Rights

Subject to applicable law, you may have rights regarding personal information held about you, including rights relating to access and correction of certain information.

To make a privacy-related request, contact us at vele.wellness@gmail.com.

We may need to verify your identity before fulfilling certain requests.

13. Children's Privacy

VELE does not knowingly seek to collect children's personal information in circumstances prohibited by applicable law.

If you believe that personal information relating to a child has been provided to us improperly, please contact us.

Our Site may contain links to websites or services operated by third parties.

VELE is not responsible for the privacy practices of third-party websites. We recommend reviewing their privacy policies before providing personal information.

15. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes to our practices, technology, service providers or applicable legal requirements.

The latest version will always display its "Last updated" date.

16. Contact

For privacy questions or requests, contact:

VELE
vele.wellness@gmail.com